NATURAL

SKIN CARE

Made just the way it should have always been.

Handmade skincare products from Gotland.

Made with Swedish beeswax and natural ingredients.

With the conviction that simple is often best.

NATURAL SKIN CARE

Made just the way it should have always been.

Handmade skincare products from Gotland.

Made with Swedish beeswax and natural ingredients.

With the conviction that simple is often best.

That's why we're here

Skincare become increasingly complicated.

More products.
Longer ingredient lists.

More promises.


We believe there's a different way to do things.


For a long time, people took care of their skin using just a few tried-and-true ingredients.
Beeswax, plant oils, and herbs went a long way.


That philosophy lives on in everything we do.


We're not trying to reinvent skincare.
We're trying to make it simpler.

"We don't believe in miracle ingredients. We believe in proven ingredients."

That's why we use beeswax


Beeswax has been used in skincare generations.


It helps the skin retain its natural moisture by forming a protective layer on the skin's surface.


Combined with carefully selected oils and natural ingredients, your skin gets the support it needs.

No unnecessary additives.


We don't believe that more ingredients are always better.
We believe it's all about the right ingredients.

"Nature has had plenty of time to find solutions.

"We're not trying to make them more complicated."

A lot of skincare like this

Water First

In many skin care products, water is the main ingredient.

This makes the product easy to apply, but it also means that it needs to be preserved.

Long ingredient lists

When water is included, additional ingredients are often needed to stabilize, preserve, and give the product the right consistency.

Liquid products

Water-based products require airtight packaging and are therefore often sold in plastic or glass containers.

Shorter shelf life

Since water makes up a large portion of the product, you often use more of it each time compared to concentrated, water-free alternatives.

What Sets Us Apart

Water-free formula

We do not use water as a filler.

As a result, our products are more concentrated and do not require the same type of preservatives as water-based products.

Three ingredients. A strong foundation.

Beeswax, shea butter, and cold-pressed Swedish rapeseed oil form the basis of nearly all our skincare.

Together, they protect, soften, and help the skin retain its natural moisture.

Handmade lip balm ivy motif in blue and green.

No water, no plastic.

Pure Ingredients

We use 100% natural and 99% organic ingredients.

Carefully selected to be beneficial, not just to pad the list of ingredients.

Solid product. Paper packaging.

When the product is anhydrous, it can be solid.

In that case, plastic bottles or cans aren't needed—recyclable paper packaging is sufficient.

No water, no plastic.

That's why people choose us

Thousands of repeat customers

The best rating we can get is when customers come back.

 Swedish beeswax

We work with Swedish beekeepers and help maintain a vibrant agricultural landscape.

Plastic-free skincare

Since our products are water-free, they can be packaged in recyclable cardboard.

500+ retailers

Our products are currently sold by hundreds of retailers in Sweden and internationally.

Thousands of repeat customers

The best rating we can get is when customers come back.

 Swedish beeswax

We work with Swedish beekeepers and help maintain a vibrant agricultural landscape.

Plastic-free skincare

Since our products are water-free, they can be packaged in recyclable cardboard.

500+ retailers

Our products are currently sold by hundreds of retailers in Sweden and internationally.

REVIEWS HERE!

JÄKLA JUDGE.ME

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Lip balm

Keep your lips soft and free of chapping with our handmade lip balm.

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All products

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Product kits

Our popular product kits.

Get more products at a better price.

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An opened jar of calendula ointment.

Lip balm

Keep your lips soft and free of chapping with our handmade lip balm.

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All products

Explore all of our handmade and beloved products.

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Gustaf & Linnea

Small-scale production. Driven by a simple idea.

With roots in beekeeping

It all started with beekeeping. Even today, it continues to shape the way we work with beeswax, honey, and natural ingredients.

Handmade in Sweden

Each product is handmade in small batches, with care, craftsmanship, and carefully selected ingredients.

Inspired by Gotland

Created on Gotland, with products inspired by Nordic nature, simplicity, and everyday needs.

Natural Products

Our products contain only ingredients that we are willing to use on ourselves, our children, and our dogs.

Plastic-Free

We do not use plastic packaging. We use biodegradable cardboard packaging.

Our products in a nutshell.

Handcrafted in Sweden

Produced on a small scale using traditional craftsmanship on Gotland.

Pure Ingredients

We use only natural ingredients that are pure and nourishing in our products.

Swedish beeswax

When we manufacture our products, we use Swedish topcoat wax of the highest quality.

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Skincare feels right in your gut.

Cardboard packaging

All of our products come in recyclable cardboard packaging.

Sustainably produced

We are committed to manufacturing environmentally sustainable products. Our work has been recognized with several awards.

Fast delivery

We ship orders quickly and securely from Sweden

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Skincare feels right in your gut.